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Amorepacific Sign MOU with Lazada, TerraCycle

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By: TOM BRANNA

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KOREA: Amorepacific has signed a Memorandum of Understanding (MOU) with Southeast Asian ecommerce company Lazada Group to strengthen its strategic partnership and work together to solidify its brand outreach in Southeast Asia. The MOU is aimed at invigorating Amorepacific’s online business in a key global strategic region. Lazada will enable the beauty company to leverage the e-commerce platform’s extensive network and accelerate the growth and enlarge its market share in the region by showcasin...

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